RBS (RETAIL Business School) is an academic institution that has been set up to develop Retail professional skills in India. The institute primarily aims at imparting relevant education to young man and women with a view to provide them with the expertise to become competent retail professionals.

Further, the institute also aims to conduct research in retail as applied to the needs of the retail industry. Through such research, the intent is to create and share new knowledge in this fast growing and increasingly important field.

The 21st Century, which is already being referred to as the Asia-Pacific century-thanks to the evolution of the era of New Economy, has brought with it a great economic boom and has opened up the dynamic markets in the region. The 21st century demands new strategies and innovative approaches from the organizations and the managers. The managers to emerge as the business leaders of tomorrow have a challenging task at hand.

It is with this mission of creating outstanding and intelligent managers, who can adapt the past, master the present and prepare for the future that the Eminent Management Practitioners and Academicians provide advice and support to the institute.

The campus of RBS houses the administrative office, faculty office, classrooms, seminar & conference facilities, computer lab and library for the convenience of the students.

How is RBS different from other RETAIL schools or institute or Academy?

What sets RBS apart from other institutes in the areas of retail as well as communication studies is its approach and scope of coverage.

Unlike other retail schools, RBS makes certain that its students are given a very high level of exposure to modern business techniques and management processes. This provides developing the mental discipline of blending conceptual ideas with crafting strategy for business results.

This is in addition to academic instruction on all the general and specific aspects of language, culture, media and communications, consumer behavior, business behavior and marketing, advertising and marketing research, brand management and newly emerging retail communications which address database and technology anchored marketing, branding, broadcasting and design communications.